It began when brothers Gronway, Chauncey, and Whit Parry relocated from their Salt Lake City home to the rural southwestern Utah town of Cedar City. Gronway, the oldest, saw this community as an opportunity to succeed in a variety of business enterprises, including transportation and lodging. He quickly advised his brothers to come and share in his success. The Parry brothers soon capitalized on the national interest in Zion and Bryce Canyons and the natural amphitheater at Cedar Breaks.
Chauncey, having trained as a pilot during WWI, combined his loves of flying and photography and spent many hours creating amazing aerial footage that he would soon market to the film studios in Hollywood. In 1924, the Fox Film Corporation announced that the world’s most popular cowboy Tom Mix would film his next movie Deadwood Coach in the area. Cedar City was now in the viewfinder of Hollywood movie studios and fervently opened their community to them.
Upon leaving Cedar City, Tom Mix prophesied “We have pioneered the picture production business in your section much to our satisfaction and that of the director, and we feel that our reports on the possibilities of your country will induce many other companies to follow.” And follow they did. Movies such as: The Good Earth, Union Pacific, Drums Along the Mohawk, Brigham Young, Can’t Help Singing, My Friend Flicka, and Proud Rebel were all filmed in Cedar City and the surrounding areas.
The Gem Photoplay became the first theater in Cedar City. In 1919 Thomas A. Thorley built the Thorley Theater, replacing the Gem. Throughout the following decades, the Thorley would undergo a series of name changes including theAvalon and the Utah but by the 1950’s it would come to be known as the Cedar Theater.
The Thorley Theater served as the location for the Utah premier of the Cecil B. DeMille film Union Pacific in 1939. Union Pacific was one of many motion pictures filmed in the area. Local resident York Jones remembers, “It was a thrill to watch the premier because you could recognize the people who were extras.” The Cedar Theater has become a local landmark and is directly tied to the history of the Cedar City and southern Utah area. It is the last of the traditional movie houses in the community as its sister theater the Parks, formally the Orpheum, was destroyed by the great main street fire of 1962.